Welcome to the wave of the "socially responsible" Data Center, or not. The bottom line from the NGO Natural Resources Defense Council (NRDC) paper is that nearly half of the Data Centers do not define energy efficiency objectives. They don't even have an energy efficiency plan in place.
One of the references analysed is the survey conducted by Digital Realty Trust in January 2013 which concluded that only 20% of the 300 North American Data Center companies with revenues of at least $1 billion and/or more than 5,000 employees have a PUE below 2.0, with the average at 2.9.
The main recommended actions coming from this paper to the medium-large Data Center are basically the following:
Having an energy efficiency plan in place isn't just one of the first steps of being sociably responsible, Corporate Social Responsibility (CSR) in the Data Center is as much (or more) an economic imperative as it is an environmental one. It actually pays-off pretty reasonably.
Now imagine for a moment that you can slash your cooling costs by >90%. There's not a single efficiency plan that can achieve this for a Data Center without taking into consideration Immersion Cooling.
At Submer we take CSR very seriously, to the extent that we try to enforce it on every action we take. Some of our initiatives are:
Implement Submer Smart Pods today and boost your Data Centers' energy efficiency plan to the next level. Be truly socially and financially responsible.